Big Apple Consulting USA

Welcome to Big Apple Consulting USA (Big Apple), the number one public relations and consulting firm in the country for small cap companies. Big Apple is the only full service financial public relations firm in the country dedicated to the needs of small cap companies.

BIG APPLE was founded on the premise that every small company has three things in common: poor financing, poor management, and a product that may or may not get to the market. Big Apple realized that just providing public relations (PR) to small cap companies was the equivalent to putting a band-aid on a gash and is the reason why even the most ethical PR firms look like pump and dump operations. Bottom line – in order for a company to succeed in the financial markets it must fulfill its business plan. We are here to help.

POOR FINANCING?

What does Big Apple mean when we say poor financing? Let’s face the facts; companies go public to raise money to fulfill their business plan. Whether you need financing to help fund a new miracle drug or you need to increase your valuation for a potential acquisition, failure to raise the necessary funds could lead to disaster. Without proper financing, your company will never be able to achieve its goals as outlined in your business plan. The result is a rapidly declining stock price and even worse, potential legal ramifications from shareholder actions.

Big Apple, with its contacts throughout the financial industry and worldwide, has the ability to locate appropriate financing for your company and may even invest in your company. Our database of over 40,000 registered brokers nationwide are contacted daily by highly trained phone room representatives who communicate your story to brokers. Our ability to locate long term investors through our broker network is priceless. This process is accomplished through a strategic public relations campaign focused on the financial markets.

POOR MANAGEMENT?

What does Big Apple mean when we say poor management? Often, in a small company, poor management represents one of two things: either the CEO is a genius in a specific area, such as science, entertainment or engineering, but he or she does not have the acumen for running a business; or, the CEO is wearing many different hats; he is the treasurer, CFO, COO, and a secretary all in one. Just because the CEO has the ability to answer the phone at his corporate office does not necessarily mean that this is the best use of his talents and shareholder money. Big Apple’s wholly-owned subsidiary, Management Solutions International, Inc. (MSI), provides real solutions for client companies who, in many cases, are understaffed. These services vary from preparing a business plan and private placement memorandum to representing your company at a trade show or convention. MSI’s staff includes highly qualified M.B.A.s, Web designers, and International & Domestic representatives.

POOR DISTRIBUTION AND MARKETING?

What does Big Apple mean when we say a product may or may not get to the market? Nothing excites a shareholder base more than a revolutionary product that can completely change an industry. At the same time, there is nothing that will cause a more rapid decline in stock valuation than a company’s failure to deliver the revolutionary product to the market on a timely basis. Big Apple and MSI will work with your company to give the market realistic expectations and assist in helping your company achieve its goals. MSI has the ability to develop an e-commerce Web site and establish distribution channels for your company’s products, both domestically and internationally.